Formula 1 Sponsorship

To capitalize on BakCell’s Formula 1 sponsorship, we set out to create an engaging experience for the local audience that showcased both the excitement of Formula 1 and the speed of BakCell’s network service.

The campaign brought the Formula 1 weekend to life in real-time, offering BakCell users and followers an insider’s perspective of the event through influencers and brand ambassadors. By utilizing live content, behind-the-scenes coverage, and interactive giveaways, we provided audiences with an immersive and dynamic experience — mirroring the speed and reliability that BakCell guarantees to its users.

This approach not only reinforced the brand’s association with high performance and cutting-edge speed but also boosted engagement with a tech-savvy and sports-oriented audience.