The Land of Fairy Tales
FCB Istanbul
Campaign: The Land of Fairy Tales
Brand: TGA – Türkiye Tourism Promotion and Development Agency
Year: 2024
Our mission is to present Cappadocia as an unparalleled travel destination, where authenticity intertwines with uniqueness to offer an unforgettable holiday experience. Through our efforts, we aim to unveil the historical, cultural, and natural treasures of this mesmerizing region, emphasizing its profound interconnectedness and mystical charm. Our goal is to showcase Cappadocia as much more than a mere tourist destination.
To achieve this, our dedicated team in Istanbul has launched a worldwide film campaign. Through captivating storytelling and breathtaking visuals, we invite travelers to embark on a journey to Cappadocia. Our aim is to encourage them to immerse themselves in the enchanting and whimsical atmosphere of this “land of fairy tales,” where history and culture come alive, leaving a lasting impression on all who visit.
Awards & Recognitions
2 Awards at the Berlin International Tourism Fair 2023