The Clio Health 2025 winners have been announced and FCB has won four Grands!<\/p>\n
FCB Chicago\u2019s \u201cThe Last Barf Bag\u201d for Dramamine, a campaign that breathed new life into the \u201cdying\u201d air sickness bag with a charming film about barf bag collectors, a barf bag museum, and collectible merchandise, received three Grands under the \u201cLifestyle, Wellness & Over-the-Counter\u201d category for \u201cDirect,\u201d \u201cIntegrated,\u201d and \u201cBranded Entertainment & Content.\u201d In a particularly special honor, Dramamine was also awarded \u201cAdvertiser of the Year\u201d at this year\u2019s show.<\/p>\n
FCB Canada\u2019s \u201cThe Count,\u201d the first campaign under a new partnership with SickKids Foundation, received a Grand in the \u201cHealth Awareness & Advocacy, Film\u201d category. This moving campaign reframed the significance of a birthday, as a milestone not every child gets to celebrate, to mark SickKid\u2019s 150th anniversary. Both \u201cThe Count\u201d and \u201cThe Last Barf Bag\u201d also secured numerous Gold, Silver, and Bronze medals across categories.<\/p>\n